Privacy policy.

ADAM UA (the operator of adam.ua) is the data controller for personal data collected on this site.

Contact for privacy questions: info@adam.ua. Postal address: Dnipro, Ukraine (full registered address pending legal review).

Account data — name, email, phone, oblast, farm size, the crops you grow — when you register as a farmer or vendor.

Usage data — pages viewed, search queries, time spent, device + browser metadata.

Communication data — emails, support tickets, vendor-farmer chat threads stored as platform audit trail.

Order data — quote requests, vendor offers, accepted orders, payment metadata (no card numbers; settlement happens directly between the parties by bank transfer).

Operate the marketplace (matching farmers with verified vendors, processing quote requests, fulfilling orders).

Comply with Ukrainian tax and dispute-resolution requirements.

Improve the platform — analytics; improve the ADAM Assistant — analysing the questions it did not answer (de-identified after 30 days).

Marketing — newsletter only with explicit opt-in consent.

The AI Agronomist — advice that fits your farm (section 10).

Contract performance (Art. 6(1)(b) GDPR; Art. 11 para. 1 item 3 of Law No. 2297-VI) — for account, order, and platform functionality.

Legal obligation (Art. 6(1)(c) GDPR; Art. 11 para. 1 item 5 of Law No. 2297-VI) — Ukrainian tax and anti-money-laundering reporting.

Legitimate interest (Art. 6(1)(f) GDPR; Art. 11 para. 1 item 6 of Law No. 2297-VI) — fraud detection, platform abuse prevention, basic analytics.

Consent (Art. 6(1)(a) GDPR; Art. 11 para. 1 item 1 of Law No. 2297-VI) — newsletter, optional marketing communications.

Under GDPR + Ukrainian Law 2297-VI you have the right to: access your data, correct inaccurate data, request deletion, restrict processing, data portability, object to processing, and withdraw consent.

Submit requests to info@adam.ua. We respond within 30 days as required by Ukrainian law.

You may also lodge a complaint with the Ukrainian Parliament Commissioner for Human Rights (ombudsman.gov.ua).

Account data: kept while the account is active, plus 3 years after closure (Ukrainian commercial law).

Order + payment data: 7 years (Ukrainian tax law).

Marketing consent: until withdrawn.

Exception — the farm answers you gave (crops, farm-size range) and the farm data the AI Agronomist receives (section 10): kept while the account exists and deleted with it, not for 3 more years; the 3 years after closure cover the records of your requests, orders and transactions.

Server logs: up to 1 day at Vercel (30 days if extended observability is enabled); the ADAM Assistant's log — question text 30 days (by default, see section 8); records without text and without the session code (topic, language, page, whether there was a refusal) — up to 400 days; de-identified statistics — indefinitely.

Data encrypted at rest (AES-256) and in transit (TLS 1.3).

Hosted on Vercel (Frankfurt region) + Supabase (EU region) with RLS-enforced row-level access.

Account, request, offer, order and document data is stored in the EU (Supabase, Frankfurt). The answers of the ADAM Assistant and the AI Agronomist are produced by Anthropic PBC (USA); call recording — Ringostat, transcription — Deepgram (USA), analysis of transcripts — Anthropic PBC (USA); hosting — Vercel Inc. (USA), with functions in the Frankfurt region. Transfers to EU states rest on Art. 29 para. 3 of Law No. 2297-VI (adequate level of protection); transfers to the USA — on Art. 29 para. 4 item 5 (contractual guarantees: EU standard contractual clauses).

Telegram (Telegram Messenger Inc., outside Ukraine) delivers the messages of ADAM's Telegram bot (@AgronomAdamBot) and stores them on its own servers, under Telegram's privacy policy (telegram.org/privacy). ADAM has no contract with Telegram for processing your data.

Analytics runs only with your consent. If you consent to analytics cookies, Google Analytics transfers usage data to Google LLC in the United States. That transfer relies on the European Commission's Standard Contractual Clauses and on Google LLC's certification under the EU-US Data Privacy Framework. We send Google no name, email address, telephone number or company identifier, and your IP address is shortened before storage. Decline analytics in the cookie banner and no such transfer takes place.

When you send a quote request, we also store how you reached ADAM — the advertising click identifier or campaign parameters your visit carried, and the page you arrived on. It exists so we can tell which channels genuinely help farmers find suppliers, and it is recorded only if you accepted analytics cookies. If the request later becomes a completed order, we send that click identifier and the order value back to Google Ads so the advertising campaign can be measured against real results. We never send your name, email, phone number or company identifier.

The controller of the personal data recorded by the ADAM Assistant (the chat on the site's pages) — that is, the party answerable for it under the law — is ADAM UA, the operator of adam.ua. Contact: info@adam.ua. This section covers only the Assistant; the AI Agronomist works inside a registered farm's account and is covered by section 10.

For the Kazakh (kk) version of the site, and whenever you write in Kazakh, the text of questions is not stored — only statistics without text remain. As there is no text, there is nothing to send for topic labelling; to produce the answer, the question is processed by Claude (Anthropic, USA) like any other. What follows describes what is recorded in the other language versions.

What we record: the text of your question, the page you write from, and the language. Technically — which catalogue tools the Assistant called, whether it answered, and a random session code from a cookie that lives no longer than 24 hours on the server, together with a random conversation identifier your browser generates (both codes are unlinked from the records after 30 days). Opening the Assistant's window without writing anything records only the page and the language. Phone numbers, e-mail addresses, EDRPOU and RNOKPP codes (company and taxpayer numbers), IBANs, card numbers, addresses and dates of birth are cut out as the record is written. A name or the name of a village cannot be cut out. Do not give a phone number or farm name: an answer needs neither.

What we do not record: your IP address, device data, your name, and the Assistant's answers — only the visible text of a reply in which the Assistant refused or referred you to the AI Agronomist. The Assistant does not remember you between visits.

Why: to see what people ask and where the Assistant did not help, and to fix that — its instructions, the catalogue and the site's pages. The records are not used for advertising and are not linked to an account.

Legal basis — ADAM's legitimate interest in running and improving the Assistant: Art. 11 para. 1 item 6 of the Law of Ukraine «On Personal Data Protection» No. 2297-VI; for visitors from the EU — Art. 6(1)(f) GDPR.

Who receives it. Your questions and the Assistant's answers are processed by the Claude model of Anthropic PBC (USA) — to produce the answer and to label the question's topic. Under the terms of our agreement Anthropic does not use them to train models and by default does not keep them after the answer; technical copies, while they exist, are stored in the USA and are deleted no later than 30 days.

The exception is fragments that Anthropic's automated safety systems have flagged as possible abuse: Anthropic may keep those for up to 2 years. This concerns breaches of Anthropic's usage rules — attempts at hacking or threats to people, for example; an ordinary question about a product, a dose or a pest is not one of them. The transfer to the USA rests on a data-processing agreement with EU standard contractual clauses (appropriate guarantees — Art. 29 para. 4 item 5 of Law No. 2297-VI).

Vercel Inc. (USA) — hosting of the site; the Assistant's functions run in the Frankfurt region; Vercel holds the IP address and browser data in its logs for up to 1 day (up to 30 days if extended observability is enabled). Contentsquare SAS (EU) — session recordings for site analytics — only if you consented to analytics cookies; the conversation with the Assistant is masked in those recordings.

How long we keep it. The Assistant's log itself is stored in our database in the EU (Supabase, Frankfurt). We keep the text of your question for 30 days by default and then delete it automatically. Longer — only where a law, an order of the Ukrainian Parliament Commissioner for Human Rights or a court decision expressly requires it; then we keep only what the document requires, and only for its term.

Within those 30 days the question — without a name, without the session code and with contact details cut out — may be sent once to Claude (Anthropic, USA) to label its topic: that is how we see what people ask and where the Assistant did not answer. After 30 days only de-identified summaries remain — topic, language, page, whether there was a refusal — without the text and without any link to your session; such records are kept for up to 400 days.

Your rights: to learn what is recorded, to correct or delete those records, to object to the processing. Write to info@adam.ua and quote the session code — it is shown in the Assistant's window behind the «Your data» button; that is how we find your questions and only yours, for as long as the code exists, i.e. 30 days. We respond within 30 days. A complaint may be lodged with the Ukrainian Parliament Commissioner for Human Rights (ombudsman.gov.ua).

Controller: ADAM UA (ТОВ «АДАМ УА»), the operator of adam.ua. Contact: info@adam.ua.

What we collect: the phone number you give us — at registration, in the onboarding step, or when you ask us to call you back — and, for calls with ADAM, the call recording, its transcript and the fields an AI derives from it (the topic and what was asked).

Why: so a person at ADAM can reach you about your requests, orders and questions, and so the supplier of your order can deliver it. We call with offers only if you gave that separate consent (an unticked checkbox), and you can withdraw it at any time — in your settings or by saying so on a call.

A number you type is not your login. It becomes one only after you confirm it with an SMS code or by sharing your own contact in our Telegram bot. Until then we may call it, but it cannot be used to sign in to your account.

In ADAM's Telegram bot this consent is a button of its own: under the first answer it sends you, the bot asks once whether ADAM may call you about offers for your question. Only «Yes, call me» records the consent, with the date and the version of the wording you saw; «Don't call me» in the same message withdraws it, and so does a message to info@adam.ua.

Legal basis: the service you asked for (Art. 11 para. 1 item 3 of Law No. 2297-VI) or, when you register on behalf of a farm or company, ADAM's legitimate interest in answering it (item 6). Offers by phone or message — your consent (Law of Ukraine «On Advertising», Art. 14-3).

Who receives it: the supplier of your order, only for delivery (including the Nova Poshta waybill); Ringostat (call recording and tracking); Deepgram (USA, transcription); Anthropic PBC (USA, analysis of transcripts); TurboSMS (SMS codes). The transfers to the USA rest on Art. 29 para. 4 item 5 of Law No. 2297-VI (contractual guarantees). We do not sell your number.

If you gave us the number of another person at your farm, we tell that person where we got it when we first contact them, and they may object.

We keep your number while your account exists or until you remove it. Your rights: to learn what we hold and where it came from, to correct or delete it, to object, to withdraw consent. Write to info@adam.ua; we respond within 30 days. A complaint may be lodged with the Ukrainian Parliament Commissioner for Human Rights (ombudsman.gov.ua).

Controller: ADAM UA (ТОВ «АДАМ УА»), the operator of adam.ua. Contact: info@adam.ua. This section describes what data about your farm the AI Agronomist receives — the assistant in a registered farm's account on adam.ua and in ADAM's Telegram bot.

What the AI Agronomist receives with each of your questions: — your farm's oblast: the one you named in the chat, with the date you named it, or — if you never named one — the region from your company details in ADAM, marked «date unknown». It receives the oblast's name only — not your address, not the coordinates of your fields; — the crops and the farm-size range you entered in ADAM — for example at sign-up or in the farm setup form. It receives them marked as your own statements, not measurements, and the size as a range (for example, «Under 100 ha»), not as an exact area; an exact area only if you entered one yourself; — if you filled in the farm setup form: the farm's area and agro-climatic zone from it, with the date of the form; — records you saved through the AI Agronomist by pressing «Confirm» on a card — your fields, for example; — the conversation itself: your questions, photos and the earlier messages of that conversation.

How the oblast is saved. The AI Agronomist saves your farm's oblast only when you name it yourself in a chat message — for example, answering its question «Which oblast are your fields in?». It checks that the oblast is named in your own words and saves the oblast with the words that name it (for example «in Sumy oblast») and the date — never the rest of your message. The line «Saved: … — from your message» is shown with the answer — or, if that fails, with your next answer; on the website, when you next open the chat. To change it, name another oblast in the chat: the new one replaces the old in answers; the earlier one is kept as history, with its words and date, until the account is deleted or you ask us to delete it. The oblast is never taken from a document, a photo, a forwarded message, the catalogue or the register, and a raion, a village or coordinates are never saved; nothing is saved until the line about this section has been sent to you. To have it deleted, write to info@adam.ua.

Apart from the oblast you name in the chat, nothing from a conversation is saved to your farm's records until you press «Confirm» on a card. When the AI Agronomist offers to save a record — a field operation or a task, for example — a card shows exactly what will be saved. Until you answer it, the proposed record is kept only for that card — to show it to you and, if you press «Confirm», to save it — and for at most about two hours; then it is deleted. «Don't save», or no answer, saves nothing to your farm's records. A line naming the record and what happened to it («Saved: …» or «Not saved: …») stays in the conversation. A card sent to you in Telegram stays in that chat until you delete it; after «Don't save» only its first line remains. Nothing else is taken from the chat into your farm's records: finances (prices, costs, debts), a precise location (coordinates of fields or the farmstead) or details about other people are saved only as part of a record you confirmed on a card; otherwise what you write stays only in the text of the conversation.

Your rights (Art. 8 of Law No. 2297-VI): to know what data about your farm the AI Agronomist receives and where they came from; to access them; to have inaccurate data corrected or the data deleted; to object to the processing. Write to info@adam.ua. We correct inaccurate data without delay. On a request for access we tell you within 10 working days whether it will be met and, if so, provide the data within 30 calendar days of receiving the request. A complaint may be lodged with the Ukrainian Parliament Commissioner for Human Rights (ombudsman.gov.ua).

Why: so that advice fits your crops, the scale and the conditions of your farm rather than being generic, and so that weather, spray windows and frost warnings are worked out for your oblast.

Who receives them: with each question these data go to the Claude model of Anthropic PBC (USA), which produces the answer. Under the terms of our agreement Anthropic does not use them to train models. The transfer to the USA rests on Art. 29 para. 4 item 5 of Law No. 2297-VI (contractual guarantees), see section 7. To work out weather, spray windows, frost or drought, the AI Agronomist sends only the coordinates of the place the answer is for — your oblast's weather point (a station or the oblast centre, not your fields) or a place you named in the question — to the weather service MET Norway (Norway) and, for past weather and drought indices, to NASA POWER (USA); they receive the coordinates only — no name, no account and no text of the conversation. In ADAM's Telegram bot, Telegram (Telegram Messenger Inc., outside Ukraine) also receives the conversation, including the cards and the «Saved: …» lines the AI Agronomist sends you: it delivers the messages and stores them on its servers under its own privacy policy (section 7). ADAM has no contract with Telegram for processing your data.

ADAM staff see your farm's crops, size and oblast in ADAM's internal system — on the farm's card and in the list of farms — and can read your questions and the AI Agronomist's answers in Telegram. When you press «Leave a request», a person at ADAM reads that conversation. Each view of the farm's card is recorded in a log; views of the list of farms and of the Telegram conversations are not recorded yet. The oblast you named in the chat is not shown there.

The AI Agronomist passes neither these data nor your conversations to vendors and does not use them for advertising. The farm size you entered in ADAM is, however, also part of your buyer profile: vendors you have ordered from see it in their customer records — for now as a number of hectares rather than as a range; we are fixing that error separately.

How long we keep them: for as long as your account exists. Deactivating the account does not delete them; if you ask us to delete the account (info@adam.ua), we delete them with it — only the records of your requests, orders and transactions are kept longer, as section 6 says. Conversations with the AI Agronomist are kept in the farm's account; «Delete conversation» in the conversation list only removes it from the list — to delete it from our database, write to info@adam.ua. A conversation in ADAM's Telegram bot also stays in Telegram until you delete it there; deleting it at ADAM does not delete Telegram's copy.

Kazakhstan. If your account has a Kazakh phone number (+7 0…, +7 6… or +7 7…), or the farm's country is set to Kazakhstan in ADAM (at sign-up or in the settings; it applies to everyone on the farm's team), the AI Agronomist receives no data about your farm from ADAM — not the crops and size, not the oblast, not the farm setup form, not your saved records — and cannot read or change them; an oblast you name in the chat is not saved. It receives only your questions and the conversation, which are processed, as for everyone, by Claude — Anthropic PBC, USA. ADAM keeps the farm's country with who set it and when; the farm's owner can change it in the settings. If ADAM cannot check the account's phone numbers or the farm's country at that moment, it acts the same way for that request — no data about your farm, nothing saved — and you can try again a minute later.

Controller: ADAM UA (ТОВ «АДАМ УА»), the operator of adam.ua. Contact: info@adam.ua. When you first write to ADAM's Telegram bot (@AgronomAdamBot), you choose a language, describe your problem and answer at most four short questions before you share your phone number. Until then you have no ADAM account.

What we keep until then: your Telegram user id, the language you chose, your problem in your own words, your answers, and references to the photos you sent (Telegram file ids, not copies of the photos). We use them to ask the questions and, once you share your number, to answer you. They are deleted as soon as the answer has been sent, or 7 days after your last message if you do not share your number; the language choice alone is deleted after 30 days without contact. For each message we also keep a record without its text (its type, what the bot did, and when) to count how the bot is used.

Who receives them: everything you and the bot write to each other passes through Telegram (Telegram Messenger Inc., outside Ukraine), which stores the messages on its servers (section 7). To choose questions that fit, the text in which you describe your problem is sent to the Claude model of Anthropic PBC (USA), once or again if you start over, with phone numbers, e-mail addresses and similar details hidden and without your name or Telegram id; your answers to the questions are not sent at this stage. Under the terms of our agreement Anthropic does not use it to train models. The transfer to the USA rests on Art. 29 para. 4 item 5 of Law No. 2297-VI (contractual guarantees), see section 7.

Your phone number: you share it only with Telegram's contact button, which sends the number of your own Telegram account; a number typed as text is not accepted. With it we find your ADAM account or create one (section 9), and your question becomes your first conversation with the AI Agronomist (section 10).

Legal basis: the service you asked for (Art. 11 para. 1 item 3 of Law No. 2297-VI).

Kazakhstan: for now the bot links Ukrainian mobile numbers only. If you share a Kazakh number, we delete your unfinished question at once.